This is the cool part where I get to tell you about how I got my superpowers.
You see, I was bitten by a radioactive spider and was suddenly able to...
Oh wait, that story has already been told.
Sorry, but my superpower isn’t climbing walls or jumping over tall buildings in a single bound.
However, to the right client, my superpowers are just as impressive.
My superpowers are being able to take technical features from a product or service and use them to create email marketing, white papers, case studies, and more that will convert your readers into buyers.
This isn't an easy superpower to acquire. It starts with working in the technology industry for 20 years. This allows me to understand the jargon and translate it into benefits your readers will love.
Five years ago, I started studying the art and science of copywriting, learning how to persuade readers and make conversions happen.
How does this help you?
I write for cutting-edge technology companies every day. I keep up with the latest trends, which allows me to communicate effectively with a wide range of people. One day, I may talk with a company founder about what helps them increase ROI for their business. The next day, I may talk with an engineer about in-memory databases and how they should be used for analytics. Using my real-world experiences (and a healthy share of research), I take those conversations and pull out the true benefits for the reader.
This is my superpower and I'll use it to help you get more business.
I’m a natural storyteller from a long line of storytellers. Growing up, I listened to my grandfather tell stories and was always mesmerized by the tales. My Dad, also a storyteller, said the stories must be true because they hadn’t changed over the past 40 years.
I use this gift of storytelling on a daily basis to help you take potentially boring technical content and bring it to life, allowing you to share the real benefits of your products and services with readers.
I live in Orlando, Florida with my wife and two girls. My son is off at college and we expect great things from him.